For the past ten years, we’ve been behind the seams — partnering with big names, designing activewear for so many moments in a woman’s day. From intense training sessions to gentle strolls at dusk, we’ve learned what truly moves with women — and what doesn’t.
In that decade of experimentation, we studied fit, fabric, and how the female body shifts and stretches through every pace. We’ve come to understand that women are not one-size-fits-all — not in shape, not in spirit, not in how they move.
We’ve worked closely with women of different regions and backgrounds — Asian, African, Middle Eastern — and every conversation taught us something new about body shapes, proportions, and preferences. The same top that feels perfect for a petite runner might not serve a curvy yoga lover. The same leggings that work in a mild climate might not breathe well on a walk in the Middle Eastern heat.
So here we are, no longer just designing for others but for you — and us. Not bulk-producing “universal” fits, but crafting pieces that respect the real diversity of women’s bodies and lives. Sportswear that covers what you want covered, moves how you need it to, and feels good whether you’re on the track, in the park, or stretching on your living room floor.
We’ve also added everyday essentials — longer all-in-ones, relaxed layers for that peaceful walk on a warm summer evening, styles you can wear your way.
A decade of learning, and now it’s our turn to shape activewear that finally fits: your pace, your principles, your unique form.
This is ONFLD.
And we’re ready to move.
